{"id":400119,"url":"\/organic-cotton\/","layout":"standard","version":"2024-06-16T12:17:28.000000Z","blocks":[{"id":3606295,"type":"slideshow","published":1,"size":{"x":12,"y":0},"order":0,"items":[{"id":3606296,"type":"banner","published":1,"size":{"x":12,"y":0},"order":0,"items":[],"properties":{"type":{"id":81435069,"value":"slim"},"title":{"id":81435070,"value":"ORGANIC COTTON ROCKS."},"copy":{"id":81435071,"value":"Better For The Environment And Your Skin."},"titleColor":{"id":81435072,"value":"#{banner.title.color}"},"titleBackground":{"id":81435073,"value":"#{banner.title.background.color}"},"copyColor":{"id":81435074,"value":"#{banner.copy.color}"},"copyBackground":{"id":81435075,"value":"#{banner.copy.background.color}"},"contentWidth":{"id":81435076,"value":"95%"},"textShadow":{"id":81435077,"value":"#{banner.text.shadow}"},"borderRadius":{"id":81435078,"value":"0px"},"buttonBorderRadius":{"id":81435079,"value":"#{button.border.radius}"},"buttonBackgroundColor":{"id":81435080,"value":"#{button.primary.color}"},"buttonStyle":{"id":81435081,"value":"secondary"},"buttonSize":{"id":81435082,"value":"standard"},"overlayOpacity":{"id":81435083,"value":"0.15"},"overlayColourStart":{"id":81435084,"value":"#000000"},"overlayColourEnd":{"id":81435085,"value":"#000000"},"overlayDirection":{"id":81435086,"value":"90"},"image":{"id":81435087,"value":"{\"src\":\"https:\\\/\\\/images.podos.io\\\/exmonxmghlbxlvq0ojivwu2mgwex8s4wtpxuhjt9vzpz62z8.jpeg.jpg?w=auto&h=auto\",\"alt\":\"\"}"},"video":{"id":81435088,"value":null},"videoThumbnail":{"id":81435089,"value":null},"media":{"id":81435090,"value":"image"},"align":{"id":81435091,"value":"left"},"verticalAlignment":{"id":81435092,"value":"center"},"font":{"id":81435093,"value":"#{heading1.font}"},"actions":{"id":81435094,"value":"[{\"text\":null,\"href\":\"#\"},{\"text\":null,\"href\":\"#\"}]"},"template":{"id":81435095,"value":"slide"},"padding":{"id":81435096,"value":"6"},"fullWidth":{"id":81435097,"value":"0"},"fullBackgroundColor":{"id":81435098,"value":"#{banner.fullBackground.color}"},"published":{"id":81435099,"value":"1"},"conditions":{"id":81435100,"value":"[]"}}}],"properties":{"mode":{"id":81435059,"value":"slideshow"},"speed":{"id":81435060,"value":"5000"},"navigation":{"id":81435061,"value":"0"},"limit":{"id":81435062,"value":"1"},"template":{"id":81435063,"value":"slideshow"},"padding":{"id":81435064,"value":"6"},"fullWidth":{"id":81435065,"value":"1"},"fullBackgroundColor":{"id":81435066,"value":"#fff0"},"published":{"id":81435067,"value":"1"},"conditions":{"id":81435068,"value":"[]"}}},{"id":3606297,"type":"textBlock","published":1,"size":{"x":12,"y":0},"order":1,"items":[],"properties":{"html":{"id":81435101,"value":"<h3>THE BENEFITS OF ORGANIC COTTON<\/h3><ul><li><p>According to the World Wildlife Fund it takes approximately 2,700 litres just to produce the regular cotton needed to make just ONE single t-shirt, equivalent to the amount of water an individual drinks in 2.5 years. Organic cotton uses up to 91% less water than its non-organic counterpart because\u00a0around\u00a0<strong>80%<\/strong>\u00a0of organic cotton is grown in areas in which it can be rainfed (green water) and therefore does not require substantial blue water irrigation.<\/p><\/li><li><p>Organic farmers use natural methods to grow cotton, not fossil-fuel based fertilisers. By working with nature, farmers build healthy soils which store carbon and help to combat climate change. Organic cotton emits up to 46% less greenhouse gas than non-organic.<\/p><\/li><li><p>Organic cotton causes\u00a0<strong>26%<\/strong>\u00a0less soil erosion than non-organic.<\/p><\/li><li><p>Organic cotton uses\u00a0<strong>62%<\/strong>\u00a0less energy to grow and produce compared to normal cotton.<\/p><\/li><li><p>Now, while some countries have eliminated and almost completely banned child labour and forced labour in conventional cotton fields, there's still a long way to go. However, unethical labour practices have no place in organic cotton fields.<\/p><\/li><li><p>Organic cotton products are hypoallergenic and gentler on the skin, making them a safer option for those with sensitive skin or allergies. The longer and more durable fibres in organic cotton contribute to its softness and comfort, while conventional cotton may contain residual chemicals that can lead to skin irritation.<\/p><\/li><li><p>Products made from organic cotton are generally more durable and long-lasting. The\u00a0<strong>higher quality of the fibres and the absence of weakening chemicals<\/strong>\u00a0mean that organic cotton items often have a longer lifespan. This not only makes it a cost-effective choice in the long run but also reduces waste, contributing to its overall sustainability.<\/p><\/li><li><p>The term organic is legally\u00a0<strong>regulated<\/strong>, unlike more vague terms like natural or sustainable. Government authorities set specific rules that farmers must follow to be allowed to label their cotton as organic. The <strong>GLOBAL ORGANIC TEXTILES STANDARD (GOTS)<\/strong> is what you need to look for. Cotton that achieves GOTS certification is internationally recognized as sustainable, ethically produced, and of high quality. 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